Nowadays people use their mobile devices most of the times they surf in the Net. This means that business websites should be adapted if they want to improve user’s on line experience and make it unique.
But the truth is they aren’t. A recent research made in the UK shows how 45% of the most popular print media publications don’t have their websites adapted for hand held devices.
And this is just a rate, but if you search for it on the Internet you will see how many websites don’t allow you to check what you are looking for, if you don’t zoom everytime.
Because providing a charming online experience is a must, no matter which device you use, that is why Google has decided to warn you when a webpage is not optimized for mobile.
If you don’t have an optimized website don’t panic, maybe you want to consider a Responsive Web Design, but, it is not the only way to solve your problem. There is also another great option: a mobile website.
Today we want to give you some tips that will help you while designing your mobile page and as a consequence to enhance user experience.
Average load: one of the most important features of a website is how long it takes to show the content. According to Google the average page load speeds is much quicker on dedicated mobile sites (2.9 seconds) than on desktop sites accessed via a smartphone (6.57 seconds).
Design: counting on the small size of almost every mobile device, we have to ensure that our design is clear and understandable for your user. Maybe you understand what you have conceived but maybe your clients don’t.
Action buttons: in mobile websites it is important to provide useful information, users are searching for specific information, so consider this before start your design and add options like click to call or maps.
Correctly displayed in all devices: every month new mobile devices are launched into the market… Do you imagine design a new version of your mobile website each time to fit perfectly on their screens? Design your page thinking on this fact and then you can try how does it look like using a tool like dimensionstoolkit.
Social Networks are a must in today’s marketing strategy, so by adding these buttons your user will be able to find you and follow your content.
Once we have listed all these types don’t you think that a mobile website would be an easy and useful way to promote your business?
